Program Overview

This course provides an overview of key business concepts—applicable to freelance designers, designers who are sole proprietors or lead their own design firms, and designers working in large or small firms. The course explores key concepts of effective leadership, management, and team development. Learners will review people and project management skills and practice applying their learning in real-world scenarios. Next, learners will dive into business strategy, examining the importance of strategic thinking and practicing different methods for strategic planning. Lastly, the course covers the financial side of the business, giving a high-level overview of important accounting and finance terminology, which designers can use to better understand how to design efforts that fit into the larger financial goals and objectives.

Learn More and Register

Note: You may be eligible for tuition reimbursement. Check with your employer to see if you qualify.

At a Glance

Extended Education
Approximately 11 hours
Access Time: 90 days
1.1 CEUs
$299
No additional materials required

Program Highlights

Fully Accessible

Flexibility and Accessibility

Courses are 100% online, self-paced, and mobile-friendly, allowing learners to access them anytime and anywhere.

Simulation Tech

Interactive Learning

Features like real-world case studies, simulations, games, and quizzes enhance engagement and knowledge retention.

Marketing

Adaptive Learning Technology

Our adaptive learning engine diagnoses learner mastery and provides personalized learning pathways.

Learning Outcomes

  • Summarize different leadership styles and recognize best practices for leading and managing teams
  • Discuss emotional intelligence and describe its role in effectively managing teams and client relationships
  • Describe the key elements of effective negotiation
  • Understand the role of finance, business strategy, and strategic planning for business leaders and entrepreneurs in the design field

Program Partner

MindEdge Learning

We partnered with MindEdge to bring you affordable, full-suite, cloud-based, content-rich online education.

older female business women mentoring younger asian female at informal location

Ask an Expert

This course includes an “Ask the Expert” feature. You can use this feature to submit questions about course content. A subject-matter expert will provide guidance or point you to additional resources for the topics you’re studying. Questions are answered as quickly as possible and usually within 24 hours. 

older female business women mentoring younger asian female at informal location

Learn AIGA Business for Designers with UMass Global