Explore the Media and the Message

With a dynamic, wide-ranging mix of courses, the UMass Global Bachelor of Arts in Communications and Media is designed to prepare students to succeed in careers across the communications industry. From marketing to public relations, media psychology to new media production, persuasion to public speaking, you’ll explore the communication landscape in your core coursework. Then, with your electives, you can focus on organizational communication, leadership, team building, or modern culture. 

  • Storytelling: Create compelling stories across media that engage your target audience.
  • Technoculture: Delve into the relationship between culture, media, and technology.
  • Tools, Formats, Techniques: Explore the ever-evolving media world, including the use of multimedia tools and communication formats.
  • Data Interpretation: Use data to inform decisions driving media campaigns. 

At a Glance

Online
120 Credits
$500/Credit
Help me estimate my cost
Next Start Date
Summer II (Jun 23, 2025)

Career Outlook for BA in Communications & Media

Results for:
Los Angeles-Long Beach-Anaheim, CA
Median Salary2
Job openings (in the last 12 months)
Top Companies Hiring
Median Salary2
Job openings (in the last 12 months)
Top Companies Hiring
Median Salary2
Job openings (in the last 12 months)
Top Companies Hiring
Median Salary2
Job openings (in the last 12 months)
Top Companies Hiring
Median Salary2
Job openings (in the last 12 months)
Top Companies Hiring
Median Salary2
Job openings (in the last 12 months)
Top Companies Hiring
Median Salary2
Job openings (in the last 12 months)
Top Companies Hiring
Median Salary2
Job openings (in the last 12 months)
Top Companies Hiring
Median Salary2
Job openings (in the last 12 months)
Top Companies Hiring
Median Salary2
Job openings (in the last 12 months)
Top Companies Hiring

Data source: Lightcast™ 2025 www.lightcast.io

The pathway information provided through this website is based partly on U.S. Bureau of Labor Statistics data licensed by the University of Massachusetts Global from Lightcast. While the University of Massachusetts Global believes this data to be reliable, some of the data is based on estimates made by Lightcast when actual data is unavailable. Those estimates and the corresponding data may need to be corrected.

  1. Change in employment projections 2022 - 2032
  2. Based on BLS Occupational Employment Statistics and updated quarterly
  3. The University of Massachusetts Global does not guarantee a job to graduates upon completion of any program

Courses You Might Take

COMU 301

Advanced Public Speaking

3 Credits
COMU 360

Methods and Techniques of Persuasion

3 Credits
COMU 365

Multimedia Journalism

3 Credits
COMU 420

Strategic Social Media

3 Credits
COMU 375

Media Ethics

3 Credits
SSCU 380

Interpreting Data: Predictions, Patterns, and Communication

3 Credits

What it’s like going to UMass Global?

Instructor-Led, Session-Based

This program is delivered in an instructor-led format, with eight-week sessions and multiple start dates per year for flexibility. In each class, you'll focus on one topic at a time and can take a session off if needed—no penalty. Courses include online lectures, group discussions, and structured assignments with set deadlines. This format offers clear milestones and peer interaction, making it ideal for students who thrive in a structured learning environment.

Personalized Support Services

UMass Global meets you wherever you are in life, with dedicated support at every step. From enrollment coaching and financial aid to academic advising and career services, we're committed to your success. Access personalized guidance, flexible resources, and a supportive community, empowering you to achieve your educational goals, no matter your starting point.

Woman shaking hands with man

Employer-Aligned Curriculum

At UMass Global, our employer-aligned curriculum ensures that coursework is directly relevant to today’s workplace. Designed with input from industry experts and faculty who are also working professionals, our programs focus on practical, career-advancing skills. Using a “backwards course design,” we tailor coursework to meet current job market needs. Our diverse faculty provides real-world insights and mentorship, ensuring that the skills you learn are immediately applicable to your career or future career changes.

Instructor-Led, Session-Based

This program is delivered in an instructor-led format, with eight-week sessions and multiple start dates per year for flexibility. In each class, you'll focus on one topic at a time and can take a session off if needed—no penalty. Courses include online lectures, group discussions, and structured assignments with set deadlines. This format offers clear milestones and peer interaction, making it ideal for students who thrive in a structured learning environment.

Personalized Support Services

UMass Global meets you wherever you are in life, with dedicated support at every step. From enrollment coaching and financial aid to academic advising and career services, we're committed to your success. Access personalized guidance, flexible resources, and a supportive community, empowering you to achieve your educational goals, no matter your starting point.

Woman shaking hands with man

Employer-Aligned Curriculum

At UMass Global, our employer-aligned curriculum ensures that coursework is directly relevant to today’s workplace. Designed with input from industry experts and faculty who are also working professionals, our programs focus on practical, career-advancing skills. Using a “backwards course design,” we tailor coursework to meet current job market needs. Our diverse faculty provides real-world insights and mentorship, ensuring that the skills you learn are immediately applicable to your career or future career changes.

Our Faculty

All Faculty
Portrait of Dr. Ned Camuso
Dr. Ned Camuso, PhD
Associate Dean, School of Art & Sciences, Associate Professor of Humanities
Dr. Ned Camuso PhD

Admission Requirements

Applicants for this program must complete the formal application process and submit required documents. Documents required vary based on the number of transferable credits and include:

0 – 11 TRANSFERABLE CREDITS

  • High school diploma or GED equivalent
  • Official high school transcript indicating the date of graduation
  • Provide official transcripts from ALL colleges and universities attended

12 OR MORE TRANSFERABLE CREDITS

  • A minimum 2.0 cumulative GPA
  • Provide official transcripts from ALL colleges and universities attended

Active military?

Admissibility and minimum transfer credit awarded will be determined based on the Community College of the Air Force, SMART, AARTS, or JST transcripts.

Start Strong with Support

Students with fewer than 12 credits or below a 2.0 GPA will take LBSU 100 (Student Success Strategies) during their first session to build a solid foundation for college success.

WASC Senior College and University Commission

University of Massachusetts Global is accredited by the WASC Senior College and University Commission (WSCUC)

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Testimonials

Rojelio Morales American Indian Education

I actually had a counselor that would call me, just to see how I was doing in school. Was there any additional assistance that I needed? To me that was showing me that they have value in what I'm doing.

Rojelio M.
Organizational Leadership, BA
Amy J.

The online format works best for my busy schedule, they understand that we are busy working adults, so they are encouraging with high expectations. The professors support their students and truly want them to be successful.

Amy J.
Special Education, MA
North Orange County ROP, Career Technical Education Teacher in the Education Pathway

 

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