BBA in Business Administration, Entrepreneurship

Prepare for a career in business with an online entrepreneurship degree program catered toward small business financing, market research, consumer behavior and new product development.

BBA Entrepreneurship Program Overview

The BBA entrepreneurship degree program equips students with all the skills relevant to starting and running a company. Through coursework and mentorships, students will learn how to write a business plan, compete in the market, use operating strategies, obtain financing and understand the legal implications of business management.

As student, you will:

  • Learn principles of financing small businesses, market research, consumer behavior and new product development. 
  • Study core business subjects as well as more specialized topics relevant to starting and running a company.
  • Take on mentorships with successful entrepreneurs, bridging theory and practice and putting your tactical skills to use.
  • BBA degree also offered with emphasis in general business, finance, accounting and marketing.
  • MBA in entrepreneurship also available.

The BBA degree is also offered with emphasis in general business, finance, accounting, human resources and marketing. An MBA in entrepreneurship is also available.

Next Session

Spring I (Jan 9, 2023)

Estimated Tuition

Ways to Learn

Online

Program Benefits that Benefit You.

A Better Balance for Work and School

Affordable, asynchronous classes that fit your work schedule, offered 100% online so you can learn while you earn.

Accelerate Your Career With BBA to MBA

Save time and money on two degrees. Graduate up to 12 months sooner* when you combine your BBA and MBA. This accelerated degree program is ideal for students who want to prepare for leadership roles in business.

Built for Working Adults

Enroll in a program that was truly built for working adults. Choose from 8-week long classes or self-paced programs that fit your busy life.

WSCUC

University of Massachusetts Global is accredited by the WSCUC Senior College and University Commission (WSCUC)

Imagine Your Future In Entrepreneurship

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    Data source: Economic Modeling, LLC (Emsi) / www.economicmodeling.com

    The pathway information provided through this website are based in part on U.S. Bureau of Labor Statistics data that is licensed by University of Massachusetts Global from Emsi. While the University of Massachusetts Global believes this data to be reliable as a whole, some of the data is based on estimates made by Emsi, when actual data is not available. Those estimates and the corresponding data may not be accurate.

    1. Change in employment projections 2019 - 2029

    2. Based on BLS Occupational Employment Statistics and updated quarterly

    3. University of Massachusetts Global does not guarantee a job to graduates upon completion of any program

     

    From the moment I applied, my admissions counselor was such a huge support.
    Alison C. | BBA, Human Resources emphasis
    Colintes_timonial
    The flexibility is 100% my favorite thing. There are no deadlines. It means that if something does get in the way I don't get stressed about that.
    Colin G. | MyPath BBA, Management and Organizational Leadership
    My desire to go back to school was personal. Both my mom and dad graduated from high school, and I’m the first in my family to go on for my college education. I want to be a positive role model for my children. I can do all three – work, family and school; I didn’t have to choose.
    Brandy C. | MBA Program

    Admission Requirements

    Applicants for this program must complete the formal application process and submit required documents. Documents required vary based on the number of transferable credits and include:

    0 - 11 TRANSFERABLE CREDITS

    • High school diploma or GED equivalent
    • Official high school transcript indicating the date of graduation

    12 OR MORE TRANSFERABLE CREDITS

    • A minimum 2.0 cumulative GPA
    • Provide official transcripts from ALL colleges and universities attended
    active military?

    Admissibility and minimum transfer credit awarded will be determined based on the Community College of the Air Force, SMART, AARTS or JST transcripts.

    Transcripts

    Only credits from regionally accredited institutions may be accepted in transfer. Failure to report any previous academic work at another college or university may be considered a violation of academic integrity.

    HAVE QUESTIONS ABOUT UNDERGRADUATE REQUIREMENTS?Request more information>

    BBA Degree Curriculum

    • Bachelor degrees require students to complete a minimum of 120 semester units which include a combination of General Education requirements and program specific requirements. In the absence of sufficient transfer credit, students may need to take additional general electives to satisfy the 120 total units for the degree which a UMass Global Academic Advisor will help you evaluate.

       

      Basic Skills 12
      ENGU103 Writing Communication I: Writing and Rhetoric 3
      ENGU 104 Written Communication II: Writing About Literature 3
      Quantitative reasoning 3
      Oral communication 3
      Breadth Requirements 24
      Humanities Select from 3 different areas: Communications, English, Fine Arts, Foreign Languages, Humanities, Liberal Studies, Philosophy, Religious Studies 9
      Natural Sciences Select 6 credits 6
      Social Sciences Select from 3 different areas: Criminal Justice, Early Childhood Education, Economics, History, Marketing, Organizational Leadership, Political Science/Legal Studies, Psychology, Social Sciences, Social Work, Sociology 9
      Liberal Education Foundations 6
      LBSU 302 Information Fluency and Academic Integrity 3
      LBSU 304 Liberal Arts Core Foundations 3
      Total Credits 42
    • Lower-Division Core Requirements

       

      ACCU 201 Principles of Accounting I

      3

      ACCU 202 Principles of Accounting II

      3

      CSCU 200 Introduction to Computers and Data Processing

      3

      ECNU 201 Principles of Macroeconomics

      3

      ECNU 202 Principles of Microeconomics

      3

      MATU 203 Introduction to Statistics

      3

      Lower-Division Core Requirements Subtotal

      18

      Upper-Division Core Requirements

       

      ACCU 360 Financial Statement Analysis

      3

      COMU 410 Organizational Communication

      3

      FINU 305 Business Finance

      3

      MGTU 301 Principles of Management

      3

      MGTU 310 Legal Environment of Business

      3

      MGTU 400 Global Environment of Business

      3

      MGTU 315 Operations Management

      3

      MKTU 301 Principles of Marketing

      3

      OLCU 350 Leadership and Professional Ethics

      3

      OLCU 425 Leadership in Diverse and Multicultural Organizations

      3

      MGTU 410 Strategic Management *

      3

      Upper-Division Core Requirements

      33

      BBA Electives or BBA Emphases

       

      Select one of the following:

      21

      BBA students have the opportunity to select an individualized set of electives from the following areas of study: Accounting, Entrepreneurship, Finance, Healthcare Administration, Computer Science, Human Resources, Management, Organizational Communication, Organizational Leadership, and Marketing.

       

      Alternatively, BBA students may specialize in one of the designated emphasis areas

       

      BBA Electives or BBA Emphases Subtotal

      21

      Total Credits

      72

      *     Prior to enrolling in the capstone course (MGTU 410 Strategic Management), FINU 305 Business Finance, MATU 203 Introduction to Statistics and MGTU 301 Principles of Management in the BBA core must be completed prior to enrolling in the capstone.

    • ENTU 401  Introduction to Entrepreneurship

      3

      ENTU 410  Financing the Small Business

      3

      ENTU 420  Entrepreneurship Action Learning Project

      3

      MKTU 310  Marketing Research

      3

      MKTU 320  Consumer Behavior

      3

      MKTU 430  New Product Development

      3

      Select from one of the following:

      3

      OLCU 300
      Organizational Behavior

      3

          CSCU 304 Spatial Visualization and Data Analytics
          CSCU 383  Applied Project Management 3
          HRCU 445  Human Resource Studies 3
      Total Credits

      21

       

    Meet Our Faculty

    Want More Information About Business?

    Learn about business degrees, like BBA and MBA, then explore career options that fit your future.

    Frequently Asked Questions

    Browse through frequently asked questions about business and related degree programs.

    What is a business administration degree?

    A business administration degree provides the skills and knowledge needed to be successful in nearly any industry. Graduates can work in health care, technology, finance, government and even education. Most institutions offer undergraduate and graduate-level business degrees in a variety of specializations and some even extend to the doctoral level. Explore UMass Global’s full range of business programs.

    How long does it take to get a business degree?

    A traditional bachelor’s in business can take up to four years, and an MBA up to three. But UMass Global students can accelerate their education by capitalizing on existing credits and work experience, and even set their own learning schedule with a  self-paced, online BBA program.

    What careers can you get with a business degree?

    A business degree is extremely versatile and can apply to nearly any industry. But concentrations and different types of business degrees can help turn an interest into a career. Some example positions include network systems administrator, marketing manager, GIS technician, environmental compliance analyst and public relations specialist. Discover more paths with our resource 5 Types of online business degrees and corresponding careers.

    What do you learn in a business degree?

    A high-quality business degree should be structured to teach you the skills needed to be competitive in the workforce. Core concepts include financial reporting, ethical decision making, organizational communication, leadership and principles of management. Students can also align their program with their career goals by specializing in a certain area. Find a business program that fits your career goals.

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